Program Description
Designed to unlock your genius
Not just another “trip”
Fellow Peak Performer:
You crave adventure but struggle to justify it. It doesn’t seem possible given society’s frenzied pace, and your landslide of obligations. Plus you worry it won’t produce lasting change.
The answer is an adventure that awakens the hero within.
HERO: someone who accelerates their access to flow, reshapes their relationship to risk, and catapults into courageous action so they can routinely achieve the impossible.
Results? Participants have:
3x’d their income
Launched booming companies.
Coached high-level CEOs.
And performed “impossible” feats like cycling across America, leading humanitarian groups to Africa, and amassing 30,000+ hand-made quilts for Ukrainian refugees.
If your intention is to create something extraordinary and achieve massive wins for you and your future, take the next step and schedule a discovery call to see if it’s a fit.
DISCOVER
What Kind of Results Should I Expect From This Program?
Hyper focus on the essentials to save time, conserve effort, and avoid frustration
Revolutionary innovation to disrupt the status quo and turn fantasy into reality
Gazelle-like agility to pivot without bristling or stressing
Stealth connection to forge relationships and win people over quickly
Regenerative flow to experience deep joy and regenerate the magic of childlike wonder
Wildfire growth so you can sustain the momentum for yourself and your ecosystem
Radical fearlessness to live free of inhibitions and avoid the crushing pressure of people-pleasing
Overview
Ignite the Hero takes you through all 3 phases of the Hero’s Journey: Equip→ Escape→ Excel.
EQUIP
Phase 1 creates the vision and equips you to achieve it so you can challenge your limits and outwit the barriers holding you back.
ESCAPE
Phase 2 immerses you in an epic cycling adventure that peels away distractions, social pressures, and family responsibilities so you can rediscover your truest self.
EXCEL
Phase 3 accelerates your momentum by creating allies so you can create even bigger dreams and take courageous, collective action to achieve them.
Ready to awaken? Schedule a conversation to see if you’re a fit.
DISCOVER
Hi, I’m Layne. While chasing a PhD something inside me died. So I went on a wild adventure and it came alive again. Now my mission is to take 1,000 of the world’s best leaders, who have chased success only to feel something inside them die, and help it come alive again.
I can’t wait for our conversation.
Past Client Case Studies
Before
I felt held back…wanting to do something, but being restricted. I was in a negative state.
After
I was back to how I used to feel when I was a kid. I was free, all of my baggage gone. I felt happiness for the first time after a long time.
Business Consultant
Before
I felt satisfied with my life…busy… succeeding…doing all the things that I thought a good career guy, an ambitious, successful business executive would do.
After
Way of the Hero challenged me to reexamine everything. It steered me out of a rut that I didn’t realize I was in, because the rut was “success” by most standards.
CEO – The Breakthrough Mindset
Before
I was slaving away at the grind, aching to get away, but I didn’t wanna just have a vacation. I wanted a meaningful challenge–an adventure.
After
It was everything that I expected and a whole lot more. After the trek I started knocking out roadblocks in my life left and right.
Before
I was in a pretty comfortable spot. I knew I wanted to do bigger and better things, but hadn’t figured out how it needed to happen.
After
But (the course) caused a radical change. From a salary perspective, I’m making two and a half times more per year than I was before.
And
Before
We were just crushing it–the leading company in the whole world doing what we were doing. But I was dropping the ball on my home life, and I didn’t even realize it.
After
Now I am a more complete human being and am 100% a better father, a better husband, a better member of society.
Before
I was coming out of a dark place. I felt broken at the time and just needed healing.
After
I’d invested over $150,000 in products and packages and programs and coaching and mentoring over the years, and (the trek) yielded greater returns. I felt liberated from a self imposed prison.
